Not only is the Kia Niro versatile and efficient, but it’s quite safe, too. Proof positive: The Insurance Institute for Highway Safety has awarded the 2018 Kia Niro its TOP SAFETY PICK+ after the crossover aced the agency’s crashworthiness and collision mitigation tests.
“The Niro is one of our most popular models,” said Orth Hedrick, vice president, product planning, KMA, “and receiving the highest possible safety rating from IIHS provides yet another reason why it should be the top choice for anyone shopping for a small hybrid SUV.”
In order to earn the IIHS’ TSP, a vehicle must score ratings of “Good” in five crashworthiness tests — driver-side small overlap front, moderate overlap front, side impact, roof strength, and head restraints and seats — and a rating of “Acceptable” or “Good” in the passenger-side small overlap front crash test. It must also earn a score of “Advanced” or “Superior” in terms of front crash prevention and a rating of “Good” in headlights.
The 2018 Kia Rio’s TOP SAFETY PICK+ status brings the number of Kia vehicles to earn TOP SAFETY PICK or TOP SAFETY PICK+ awards from IIHS to nine. To see Kia’s lineup of safe, stylish, and smart vehicles in person, stop into Gossett Kia for a test drive.
Though the end is drawing nearer, the summer isn’t over quite yet. Get out and show your love for Memphis by attending these summer festivals — there’s something for everyone!
Memphis Chicken & Beer Festival – Aug. 11
What tastes better than fried chicken? Fried chicken washed down with an ice-cold beer — responsibly enjoyed, of course. 2018 marks the first Memphis Chicken & Beer Festival, and it’s likely to become an annual staple thanks to its simple, everything-it-says-on-the-tin approach. Held at the Liberty Bowl Memorial Stadium, admission gets you a souvenir tasting glass and access to tons of beer samples and delicious chicken to try. If you plan on going, make absolutely sure that you have a designated driver in tow.
Elvis Week 2018 – Aug. 11-18
The name Memphis is synonymous with none other than the King of Rock ‘n’ Roll. That’s why, from August 11-18, Elvis Week brings together the King’s fans from the world over in a celebration. Whether you’re a fan of young Elvis, older Elvis, or somewhere in between, you’ll find plenty to do and see — including a veritable horde of Elvis impersonators.
Memphis Music & Heritage Festival – Aug. 31-Sept. 1
Celebrate the music and culture of Memphis on the last weekend of August with over 30,000 of your closest and newest friends. Over the course of two days, bands will be playing on five different stages downtown. There are booths with arts, crafts, food, and heritage storytellers that will give you insight into the historic stories that Memphis holds.
Summer may be on its way out, but there’s plenty of time to see it off with a bang. If you really want to send summer out in style, do it in a brand-new Kia from Gossett Kia.